Although becoming increasingly popular over the past 7 years, people have been choosing to eliminate animal products from their diet for over 2000 years. The Economist has declared 2019 ‘The Year of the Vegan’ as more and more people are turning towards a plant-based diet which begs the question, Is Vegan Décor on the rise also?
We believe yes. With a lot more people becoming aware of our environment and wanting to reduce their carbon footprint, they are changing their whole lifestyle to be more plant-based from food to home and décor items. A lot of companies, designers and even celebrities such as Leonardo DiCaprio and Joaquin Phoenix, who have been vocal about their choice to be vegan and their thoughts on animal cruelty and how it can be stopped, are making the shift toward vegan friendly products to not only stay on-trend and ahead of the market but also because it matches their own ethos and morals. When more alternatives to leather and wool become available, we believe more and more companies will jump on board and vegan products will become more mainstream.
Photo Source: Instagram
Instagram has also played a large part in influencing its users to become more aware of veganism and its benefits. Seeing as a high percentage of vegans are millennials means that the vegan community are very active on social media, especially Instagram, posting over 85 million posts of #earth bowls”, “greens” and “dairy-free deserts” containing #vegan in the description. Its no wonder since the launch of Instagram, being a vegan has turned from being a mockery to widely accepted and some could say a fashion statement.